Online interactive applications call for new requirements paradigms to capture the growing complexity of computer-mediated communication. Crafting successful interactive applications (such as websites and multimedia) involves modeling the requirements for the user experience, including those leading to content design, usable information architecture and interaction, in profound coordination with the communication goals of all stakeholders involved, ranging from persuasion to social engagement, to call for action. To face this grand challenge, we propose a methodology for modeling communication requirements and provide a set of operational conceptual tools to be used in complex projects with multiple stakeholders. Through examples from real-life projects and lessons-learned from direct experience, we draw on the concepts of brand, value, communication goals, information and persuasion requirements to systematically guide analysts to master the multifaceted connections of these elements as drivers to inform successful communication designs.

Bolchini, D., Garzotto, F., Paolini, P. (2009). Design requirements for communication-intensive interactive applications. In K. Lyytinen, P. Loucopoulos, J. Mylopoulos, B. Robinson (a cura di), Design Requirements Engineering: A Ten-Year Perspective Design Requirements Workshop, Cleveland, OH, USA, June 3-6, 2007, Revised and Invited Papers (pp. 408-431). Springer [10.1007/978-3-540-92966-6_23].

Design requirements for communication-intensive interactive applications

Garzotto, F;
2009

Abstract

Online interactive applications call for new requirements paradigms to capture the growing complexity of computer-mediated communication. Crafting successful interactive applications (such as websites and multimedia) involves modeling the requirements for the user experience, including those leading to content design, usable information architecture and interaction, in profound coordination with the communication goals of all stakeholders involved, ranging from persuasion to social engagement, to call for action. To face this grand challenge, we propose a methodology for modeling communication requirements and provide a set of operational conceptual tools to be used in complex projects with multiple stakeholders. Through examples from real-life projects and lessons-learned from direct experience, we draw on the concepts of brand, value, communication goals, information and persuasion requirements to systematically guide analysts to master the multifaceted connections of these elements as drivers to inform successful communication designs.
Capitolo o saggio
Brand; Communication goals; Hypermedia design; Infosuasive applications; Key values; Persuasion; Requirements taxonomy; Stakeholders; Users; Web design;
English
Design Requirements Engineering: A Ten-Year Perspective Design Requirements Workshop, Cleveland, OH, USA, June 3-6, 2007, Revised and Invited Papers
Lyytinen, K; Loucopoulos, P; Mylopoulos, J; Robinson, B
2009
9783540929659
14
Springer
408
431
Bolchini, D., Garzotto, F., Paolini, P. (2009). Design requirements for communication-intensive interactive applications. In K. Lyytinen, P. Loucopoulos, J. Mylopoulos, B. Robinson (a cura di), Design Requirements Engineering: A Ten-Year Perspective Design Requirements Workshop, Cleveland, OH, USA, June 3-6, 2007, Revised and Invited Papers (pp. 408-431). Springer [10.1007/978-3-540-92966-6_23].
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/10281/562101
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