Using Twitter as an effective marketing tool has become a gold mine for companies interested in their online reputation. A quite significant research challenge related to the above issue is to disambiguate tweets with respect to company names. In fact, finding if a particular tweet is relevant or irrelevant to a company is an important task not satisfactorily solved yet; to address this issue in this paper we propose a Wikipedia-based two-pass algorithm. The experimental evaluations demonstrate the effectiveness of the proposed approach
Younus, A., O'Riordan, C., Pasi, G. (2012). CIRGDISCO at RepLab2012 Filtering Task: A Two-Pass Approach for Company Name Disambiguation in Tweets. In 2012 Cross Language Evaluation Forum Conference, CLEF 2012; Rome; Italy; 17 September 2012 through 20 September 2012.
CIRGDISCO at RepLab2012 Filtering Task: A Two-Pass Approach for Company Name Disambiguation in Tweets
YOUNUS, ARJUMAND;PASI, GABRIELLA
2012
Abstract
Using Twitter as an effective marketing tool has become a gold mine for companies interested in their online reputation. A quite significant research challenge related to the above issue is to disambiguate tweets with respect to company names. In fact, finding if a particular tweet is relevant or irrelevant to a company is an important task not satisfactorily solved yet; to address this issue in this paper we propose a Wikipedia-based two-pass algorithm. The experimental evaluations demonstrate the effectiveness of the proposed approach
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