Esposito, L., Riboldazzi, S., Arrigo, E. (2026). Customer experience and value co-creation in service research: A review and future research agenda. Intervento presentato a: SIM Conference 2026 "Good for business, great for the world: engaging actors and communities through marketing" - September 9 – 11, 2026, Rimini, Italia.

Customer experience and value co-creation in service research: A review and future research agenda

Riboldazzi S.
;
Arrigo E
2026

relazione (orale)
customer experience; value co-creation; service
English
SIM Conference 2026 "Good for business, great for the world: engaging actors and communities through marketing" - September 9 – 11, 2026
2026
2026
none
Esposito, L., Riboldazzi, S., Arrigo, E. (2026). Customer experience and value co-creation in service research: A review and future research agenda. Intervento presentato a: SIM Conference 2026 "Good for business, great for the world: engaging actors and communities through marketing" - September 9 – 11, 2026, Rimini, Italia.
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/10281/627294
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