Tourism from tourist’s eyes. Amateur films as a visual source for the mass tourism’s rise during Second Post-War in Italy

The touristic phenomenon which interested Liguria Region during the Second Post-War radically changed the urban aspect of involved localities, with an almost uncontrolled building development tied to the growing need of “second houses”. From this context it is very useful to understand how tourists perceived mass tourism and how they represented the suffocating concrete sea surrounding them. Amateur cinema could represent an innovative way to look at this past phenomenon since it gives the possibilities to directly look at how the touristic practice was perceived by the tourists themselves. Following this purpose, I will analyze the home movies archived at the National Enterprise Cinema Archive in Ivrea.