The research aims to explore the COVID-19 pandemic challenges for fashion rental businesses in Italy. The preliminary insights highlighted the key aspects, challenges and effects of the Covid-19 pandemic on fashion rental development in Italy.

Arrigo, E. (2022). Exploring Fashion Rental During the Covid-19 Pandemic. In 1st International Workshop in Marketing 2022 Book of Proceedings. Universidade Lusíada Editora.

Exploring Fashion Rental During the Covid-19 Pandemic

Arrigo Elisa
2022

Abstract

The research aims to explore the COVID-19 pandemic challenges for fashion rental businesses in Italy. The preliminary insights highlighted the key aspects, challenges and effects of the Covid-19 pandemic on fashion rental development in Italy.
paper
Fashion Marketing; Marketing; Fashion Rental, Sustainability, Covid-19 pandemic
English
1ST INTERNATIONAL WORKSHOP IN MARKETING - 13 May 2022
2022
Centro de Investigação em Organizações, Mercados e Gestão Industrial (COMEGI)
1st International Workshop in Marketing 2022 Book of Proceedings
978-989-640-248-8
2022
http://www.ulusiada.pt/iwm2022/#iwm2022
none
Arrigo, E. (2022). Exploring Fashion Rental During the Covid-19 Pandemic. In 1st International Workshop in Marketing 2022 Book of Proceedings. Universidade Lusíada Editora.
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/10281/389090
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