Geolocalization as Wayfinding and User Experience Support in Cultural Heritage Locations

People interact with a place by building mental models according to their priority and experience. The geospatial and social dimensions with the massive introduction of mobile devices are changing the context use of the Web and strengthening the link between spatial, social and digital experiences in a even more social-space-based information architecture. The paper –based on a case study– tries to investigate and propose by a conceptual and social-anthropological perspective, the design of a mobile application through Geo-location and Augmented Reality. The aim is to offer the unusual experience of visiting the Cimitero Monumentale di Milano , in real time & place, contextual information as biographical, architectural and artistic notes near gravestones, tombs and funerary monuments establishing a relational experience between people and the real and digital space.