The present study investigates the effect of container texture on people's perception of four characteristics (i.e., freshness, pleasantness, level of carbonation, lightness) of mineral water (i.e., still or carbonated). Water was served in three commercial cups covered with a layer of sandpaper, satin, or the same material of the cup (plastic). The blindfolded participants were asked to evaluate the mineral water using visual analogue scales. The results showed that mineral water was perceived as fresher and more pleasant when contained in plastic cups than when it was contained in cups covered with sandpaper or satin. Moreover, mineral water was perceived as lighter when contained in plastic cups than when it was contained in cups covered with sandpaper. These results suggest that people's perception of some characteristics of mineral water can be modulated by the texture of the container in which the liquid is served.

Risso, P., Maggioni, E., Etzi, R., Gallace, A. (2019). The Effect of the Tactile Attributes of a Container on Mineral Water Perception. BEVERAGES, 5(1), 23 [10.3390/beverages5010023].

The Effect of the Tactile Attributes of a Container on Mineral Water Perception

Risso, P
Primo
;
Etzi, R;Gallace, A
2019

Abstract

The present study investigates the effect of container texture on people's perception of four characteristics (i.e., freshness, pleasantness, level of carbonation, lightness) of mineral water (i.e., still or carbonated). Water was served in three commercial cups covered with a layer of sandpaper, satin, or the same material of the cup (plastic). The blindfolded participants were asked to evaluate the mineral water using visual analogue scales. The results showed that mineral water was perceived as fresher and more pleasant when contained in plastic cups than when it was contained in cups covered with sandpaper or satin. Moreover, mineral water was perceived as lighter when contained in plastic cups than when it was contained in cups covered with sandpaper. These results suggest that people's perception of some characteristics of mineral water can be modulated by the texture of the container in which the liquid is served.
Articolo in rivista - Articolo scientifico
beverage perception; taste; multisensory interactions; hedonic touch; sensory marketing;
English
23
Risso, P., Maggioni, E., Etzi, R., Gallace, A. (2019). The Effect of the Tactile Attributes of a Container on Mineral Water Perception. BEVERAGES, 5(1), 23 [10.3390/beverages5010023].
Risso, P; Maggioni, E; Etzi, R; Gallace, A
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/10281/279331
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