Corporate Sustainability in Fashion and Luxury Companies

The paper deepens the notion of corporate sustainability in the fashion and luxury sector in order to highlight the key sustainability issues that companies operating in these markets face. In particular, to provide a more faithful depiction of corporate sustainability in the fashion industry, two apparently opposed fashion market segments (mass-market and luxury) are analyzed. The findings show that sustainability is a critical driver of growth for both mass-market and luxury companies. In fact, they are all committed in seeking new technologies and procedures aimed at pursuing a sustainable development where the focus on profit, the planet and people are in balance