The book investigates some aspects of the Italian economic development looking at some usually forgotten cases of international success: the small-medium enterprises specialized in “light” productions, such as food, beverages, and apparel. These firms have shown a peculiar ability to adapt, in order to cope with the instabilities of the international markets, modifying both their organization and their business strategies, elaborating an unusual entrepreneurial style, more attentive to the resources, constraints and vulnerabilities of the context.
Besana, C., Dell'Osa, D., d'Errico, R., Locatelli, A., Magagnoli, S., Mellinato, G., et al. (2021). Oltre i confini: Le imprese “leggere” italiane e i mercati internazionali nel XIX e XX secolo (G. Mellinato, L. Prosperi, V. Varini, a cura di). Milano : Franco Angeli.
Oltre i confini: Le imprese “leggere” italiane e i mercati internazionali nel XIX e XX secolo
Mellinato, G;Prosperi, L;Varini, V
2021
Abstract
The book investigates some aspects of the Italian economic development looking at some usually forgotten cases of international success: the small-medium enterprises specialized in “light” productions, such as food, beverages, and apparel. These firms have shown a peculiar ability to adapt, in order to cope with the instabilities of the international markets, modifying both their organization and their business strategies, elaborating an unusual entrepreneurial style, more attentive to the resources, constraints and vulnerabilities of the context.File | Dimensione | Formato | |
---|---|---|---|
document-2.pdf
accesso aperto
Tipologia di allegato:
Publisher’s Version (Version of Record, VoR)
Dimensione
3.87 MB
Formato
Adobe PDF
|
3.87 MB | Adobe PDF | Visualizza/Apri |
I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.