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Titolo Tipologia Data di pubblicazione Autori File
The global purchasing challenge: A look back and a look ahead 01 - Articolo su rivista 2006 Matthyssens P. +
Global purchasing strategy: Conceptualization and measurement 01 - Articolo su rivista 2006 Matthyssens P. +
Guest editorial (on Journal of Business and Industrial Marketing) 01 - Articolo su rivista 2006 Matthyssens P.
Building competences for new customer value creation: An exploratory study 01 - Articolo su rivista 2006 Matthyssens P. +
Managing Channel Relations in China: An Exploratory Study 01 - Articolo su rivista 2006 Matthyssens P. +
Value innovation in business markets: Breaking the industry recipe 01 - Articolo su rivista 2006 Matthyssens P. +
Method paradigms in purchasing and supply management: Analogizing from the (old) debate in management and marketing 01 - Articolo su rivista 2007 Matthyssens P.
Critical role and screening practices of European business incubators 01 - Articolo su rivista 2007 Matthyssens P. +
Value innovation in the functional foods industry: Deviations from the industry recipe 01 - Articolo su rivista 2008 Matthyssens P. +
Business-to-business marketing and globalization: Two of a kind 01 - Articolo su rivista 2008 Matthyssens P. +
Country classification and the cultural dimension: A review and evaluation 01 - Articolo su rivista 2008 Matthyssens P. +
Moving from basic offerings to value-added solutions: Strategies, barriers and alignment 01 - Articolo su rivista 2008 Matthyssens P. +
Value creation options for contract manufacturers: Market strategy transition and coevolution in networks 03 - Contributo in libro 2008 Matthyssens P. +
Value capturing as a balancing act 01 - Articolo su rivista 2009 Matthyssens P. +
Transitioning and co-evolving to upgrade value offerings: A competence-based marketing view 01 - Articolo su rivista 2009 Matthyssens P. +
Insights into the process of changing sourcing strategies 01 - Articolo su rivista 2009 Matthyssens P. +
Involving the process dimensions of time in case-based research 01 - Articolo su rivista 2010 Matthyssens P. +
Service addition as business market strategy: Identification of transition trajectories 01 - Articolo su rivista 2010 Matthyssens P. +
How to build alliance capability: A life cycle approach 03 - Contributo in libro 2010 Matthyssens P. +
The internationalization process revisited: Institutionalization, exploitation and exploration 02 - Intervento a convegno 2011 Matthyssens P. +
Mostrati risultati da 21 a 40 di 71
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